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Media Kit

PrivateLenderLink.com offers a unique platform to promote private lenders and private lending industry service providers. Leverage our traffic to get more exposure. We offer a variety of options to put your company in front of your target audience with video interviews, articles, news, podcasts, funded deals, and retargeting.

A unique and proven platform focused on private mortgage lending

Lots of targeted traffic - we average over 12,000 visitors per month
Most of our traffic is from Organic Google searches (non-paid)
The site launched in 2010 and has high domain authority
We are a trusted source of private lending information
Our website is open to the public, and visitors are not required to log in
Our design is clean and doesn't include any display advertisements

Sponsored Content

Increase your brand visibility and attract potential customers.

sponsored content laptop

Give Your Content More Exposure

Private Lender Link is the industry’s leading resource for private lending information, news, and education. Post your content on our platform, and get exposure to our vast audience of Real Estate Investors, Mortgage Brokers, and Private Lenders. Our sponsored news feed enables you to leverage PrivateLenderLink.com’s platform to promote your business by posting various types of content focused on private lending:

  • News / Press Releases
  • Articles
  • Data Reports
  • Case Studies
  • Whitepapers

Learn More

 

Video Interviews

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Your Most Powerful Marketing Tool

Leverage Private Lender Link’s video marketing platform to inform the public about your company and services. Get interviewed by Private Lender Link. We’ll help you effectively explain what you offer and why people should do business with you.

We have a large network of real estate investors, mortgage brokers and lenders. Choose your targeted audience, and we’ll handle the rest using our marketing channels:

  • Our Website: 12,000+ visitors per month
  • Mailing List: 10,000+ subscribers
  • YouTube Channel: 3,000+ subscribers
  • LinkedIn: 5,300+ followers

Learn More

 

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Funded Deals

Lenders leverage our Funded Deals platform to promote their completed transactions which helps them get leads to close more deals. Each deals gets its own page on our site, and we generate a detailed summary before promoting them.

  • Social Media – LinkedIn, Instagram, Facebook
  • Monthly newsletters with 10,000+ subscribers
  • Funded Deals page
  • Regional Search pages


Detailed Summaries

We go above and beyond to give your deals an impressive presentation with a detailed summary that explains how the deal was structured in terms of leverage and lots of other key highlights. Simply fill out some data fields, and we’ll write up the summary. The premise behind our Funded Deals platform is to provide enough important information about your closed loans so that potential borrowers & brokers can learn about your guidelines and determine if you may be the right lender for their next deal. Click here to see an example.

Learn More

Opportunities for Various Types of Companies

Sponsored Content

Our Sponsored Content service is available to private lenders and industry service providers who serve either real estate investors, lenders or loan originators.

Interviews

Our Interviews service is available to private lenders and industry service providers who serve either real estate investors, lenders, or loan originators.

Funded Deals

Our Funded Deals service is for private mortgage lenders of all sizes. This service is separate from our lender listing service.

Retargeting

Our Retargeting (aka remarketing) service is available to larger private lending companies that currently run a digital advertising campaign with other platforms.

Additional Details

How It Works

  • Sign in to your account to post content*
  • The content will be live on the site instantly
  • Our designer will make a custom image for your post

* This feature is launching in mid-September. Until then, we’ll handle the publishing for you.

Promoting Your Content

  • Featured in our newsletters and targeted emails
  • Posted on our social media platforms

 

Video Shoot

  • We’ll shoot at your office or a local studio
  • High-quality production with multiple cameras
  • Interview conducted by our CEO, Rocky Butani
  • 30 to 90 minutes of footage captured

After the Shoot

  • Footage will be chopped up to create multiple videos
  • You approve each video prior to publishing
  • Videos hosted on our YouTube and Vimeo Channels
  • Each video will be an article on our content platform
  • Promoted in newsletters and targeted emails
  • Promoted across our social media platforms
  • Promoted on various sections of the our website
  • Full interview will become an episode on our podcast (launching August 2023)

How It Works

  • Sign in to your  account to upload deal info
  • Fill out fields, then add bullet points, a loan officer, photos
  • Your deal is instantly visible on our website
  • We use the data you submit to generate a detailed summary

Promoting Your Deals

  • Published on our social media – LinkedIn, Instagram, Facebook
  • One recent deal included in our monthly newsletter
  • Searchable on the site’s Funded page
  • Shown on your company profile
  • Added to the relevant regional search pages, under the list of lenders

Pricing

Click the buttons below to view the pricing for each of our media services.

Pricing is per each brand/entity (for companies with multiple businesses), and pricing it subject to change without notice.

Monthly posting of various content types – news, press release, article, whitepaper, case study, data report, etc.

Subscription for 1 content post

$300/month

Subscription for 2 content posts

$500/month

If you don’t want to sign up for a monthly subscription, the fee would be $400 per post.

One Interview shot at company’s office, a local studio or an industry conference.

$500/month

Plus one-time production fee ranging from $1,500 – $2,500.

The production fee varies depending on your location and the videographer we hire.

$150 per deal

or $125/deal for lenders that have an active subscription to be listed in lender searches.

1 of your deals will be featured in our monthly Funded newsletter each month, so long as you provide a quality photo and enough data for us to write a summary.

25% of ad budget

Choose your own budget ranging from $2,000 to $5,000 per month, and pay the digital advertising agency for that directly. We charge a percentage fee based on your monthly budget.

Retargeting

Leverage our traffic for your digital advertising campaigns.

woman excited about Private Lender Link

Boost Your Digital Advertising Efforts

Private Lender Link offers a unique marketing opportunity for lenders to access our 12,000+ unique monthly visitors through a simple media retargeting campaign. Real estate investors and mortgage brokers who visit our site can see your display ads on many other sites they visit for up to 90 days. Retargeting ads have over 70% conversion rate, and with highly funneled traffic like ours, we expect even better results.

  • Organic vertical-driven traffic
  • 80% of visitors show interest in residential investment property financing
  • 15% of visitors interested in multifamily & commercial property loans
  • National traffic covering all 50 states
  • You set the advertising budget
  • Pay the digital advertising agency directly

Next Steps

Lets Chat
Schedule a call so we can learn about your company and answer any questions you may have.
E-sign Agreement
We’ll send you a simple agreement from our online contracts software which you can e-sign.
Get Started
For Sponsored Content and Funded Deals, you'll get access to publish on your own. For Interviews, we'll schedule a video shoot.
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Ready to chat with us?

Schedule a call or web meeting with us to learn more and ask questions.

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